Alibaba · in MakeUGC
WAN 3.0
fast video up to 30s
Alibaba's newest video model turns text or reference media into clips up to 30 seconds, with fast processing. Great for testing lots of ideas quickly.
Creator in a bright room talks to camera about her new serum, natural light, handheld, 20 seconds.
Powering 10,000+ brands and agencies
What can WAN 3.0 do?
Alibaba's newest model, built for longer clips and fast turnaround.
Text to video or
image to video?
Start from words when you have an idea, or from an image when you need the product to look exactly right.
Describe it, get the video
Write the scene, the action and the camera. WAN 3.0 builds the shot from scratch, up to 30 seconds long.
- Clips up to 30 seconds
- Camera, lighting and style in plain words
- Fast processing for quick testing
Bring your image to life
Upload a product shot or a frame and WAN 3.0 animates it, keeping your product exactly as it looks.

- Your product stays on-brand in every frame
- Use media references to guide it
- Guide the motion with a short prompt
How to use WAN 3.0
in MakeUGC
Three steps in the studio.
Pick WAN 3.0
WAN 3.0SelectedChoose WAN 3.0 from the model list and pick image or text to video.
Prompt or upload
Describe the scene, or upload a start image and references.
Set & generate
Choose the format and length, then generate.
Landscape videos made
with WAN 3.0
16:9 for YouTube, websites and presentations.
Vertical videos made
with WAN 3.0
9:16 for TikTok, Reels and Shorts.
Which other video
models can I use?
Every model runs on the same credits, so you can switch per shot.
What is WAN 3.0?
Alibaba's newest video model. It turns text or reference media into videos up to 30 seconds with fast processing, and it's available inside MakeUGC.
What's the difference between text to video and image to video?
Text to video builds the whole scene from your prompt. Image to video starts from an image you upload, so your product or character looks exactly right.
Can I make vertical and landscape videos?
Yes. Choose 9:16 for TikTok and Reels or 16:9 for YouTube and web.
How much does WAN 3.0 cost?
It uses your MakeUGC credits, based on length and resolution. The cost is shown before you generate.
How does "Start for $1" work?
Choose a plan and try it for $1. Your checkout shows the trial duration and renewal amount for your billing period. It renews at the plan price unless you cancel from your account.
Make your first WAN 3.0 video
Text or image to video, vertical or landscape, in minutes. Start for $1.
Get started for $1 →
Make 1.0