Privacy Policy

At Make Media Limited (“MakeUGC”, “we”, “our”, or “us”), your privacy is a top priority. This Privacy Policy describes how we collect, use, disclose, and safeguard personal information (“Personal Information”) obtained from individuals who access or use our websites, software, services, and associated digital platforms (collectively, the “Services”). This Privacy Policy applies to our direct interactions with end users of our Services but does not extend to content or data processed on behalf of our enterprise customers through customized agreements. In those cases, data usage is governed by the respective client contracts.

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1. Information We Collect

a. Information You Provide to Us Directly

• Account Information: When you create an account or subscribe to our Services, we collect your name, email address, contact details, account credentials, billing address, and payment method. This data is necessary to administer your subscription and usage rights.
• Content You Submit: Inputs, uploads, or interactions with our platform (such as uploaded scripts, comments, file attachments, and feedback) may contain Personal Information, which we collect to deliver your requested Services.
• Communication Records: If you correspond with us—whether by email, contact forms, or support channels—we collect your name, contact details, and the contents of the communication.
• Survey and Event Participation: Information you provide through forms, feedback submissions, surveys, contests, or promotional activities.

b. Information Collected Automatically

• Technical Information: We automatically collect data such as your IP address, browser type, device operating system, screen resolution, referring URLs, access times, pages viewed, and links clicked through server logs or analytics tools.
• Usage Patterns: We collect data on how you interact with our Services, including features used, video templates generated, avatar selections, and platform navigation behavior.
• Cookies and Tracking Technologies: We use cookies and similar tools to enhance functionality, enable security, and analyze engagement. You may disable cookies through your browser settings; however, this may impact the functionality of certain Services.
• Device Information: Includes device identifiers, operating system type, language preferences, and version details depending on your device and settings.

c. Social and Third-Party Data

When you interact with us via social platforms (LinkedIn, YouTube, Instagram, etc.), we may collect personal or aggregate data such as usernames, profile interactions, and shared posts. Such data is also subject to the privacy policies of the respective third-party platforms.

2. How We Use Your Information

We use your Personal Information in accordance with applicable law and for the following purposes:

• To create, maintain, and manage your account and subscriptions.
• To deliver and improve our AI-powered video generation and related tools.
• To analyze how users interact with our Services and enhance product performance.
• To communicate with you regarding account activity, updates, promotional offers, or customer support.
• To monitor and detect security issues, fraudulent behavior, and abuse of our platform.
• To train and improve our AI models (unless you opt out—see below).
• To comply with legal obligations, court orders, and enforce our terms and conditions.

We may also aggregate or anonymize your data for statistical analysis, product development, and marketing strategy. Such information cannot be used to identify you and is retained only in de-identified form.

3. Use of AI and Opting Out of Training

When you use our platform, you may provide inputs (e.g., video scripts or creative prompts) that generate AI-driven outputs. These interactions may be used to improve our Services, including training future versions of our models. However, you may opt out of your content being used to train our models by emailing help@makeugc.ai. Please note that opting out may reduce personalization or predictive accuracy.

4. Disclosure of Personal Information

We may share your information under the following conditions:

• Service Providers: We engage third-party vendors for cloud hosting, email delivery, analytics, payment processing, and customer service. These vendors are contractually obligated to process your information only as necessary to perform their duties.
• Business Transfers: In the event of a merger, acquisition, restructuring, bankruptcy, or asset sale, your information may be transferred to the acquiring entity.
• Legal Compliance: We may disclose information when required by law, subpoena, or governmental request, or to enforce our legal rights or protect the safety of our users and platform.
• Corporate Affiliates: Information may be shared with our affiliated companies where required for internal operations or compliance with company-wide security policies.
• Business Account Administrators: If you sign up using an employer-issued or business domain email, your account information may be accessible to that organization’s administrator.
• Other Users: Where you explicitly share or publish content on our platform (e.g., public testimonial videos), your Personal Information may be visible to other users.

We do not sell your Personal Information, nor do we share it for behavioral advertising across unaffiliated third parties.

5. Your Rights and Choices

Depending on your jurisdiction (e.g., UK GDPR, EU GDPR, CCPA/CPRA), you may have the following rights:

• Access to your Personal Information.
• Correction or deletion of your data.
• Restriction of processing or objection to certain uses.
• Portability of data to another provider.
• Withdrawal of consent (where processing is based on consent).
• Lodge a complaint with your local data protection authority.

To exercise any of the above rights, you may contact us at help@makeugc.ai. We may require identity verification to fulfill requests.

6. Data Retention

We retain your Personal Information only for as long as necessary to fulfill the purpose for which it was collected, or as required by law. Retention periods depend on the nature of the data, the purpose for processing, the sensitivity of the data, and any statutory requirements. When data is no longer required, we securely delete or anonymize it.

7. Security Measures

We implement technical, organizational, and administrative measures to protect your Personal Information from unauthorized access, disclosure, alteration, and misuse. These include encryption, access controls, firewalls, and secure data storage. However, no method of transmission or storage is 100% secure. You should take care when submitting personal details and avoid including sensitive information via unsecured channels like email.

8. Children’s Privacy

Our Services are not intended for children under the age of 13. We do not knowingly collect Personal Information from minors. If you believe that a child under 13 has submitted personal data, please contact us at help@makeugc.ai, and we will take appropriate steps to remove the information.

9. International Users and Data Transfers

MakeUGC operates internationally. By using our Services, you acknowledge that your information may be stored and processed in the United Kingdom or other jurisdictions where we or our service providers maintain facilities. Where applicable, we implement safeguards for cross-border transfers, such as Standard Contractual Clauses (SCCs), to ensure adequate protection of your Personal Information.

10. Legal Bases for Processing

Under the UK and EU General Data Protection Regulation (GDPR), our lawful bases for collecting and processing your Personal Information include:

• Performance of a Contract: Necessary to deliver the Services you request.
• Legitimate Interests: To operate, improve, and secure our Services.
• Consent: When you provide it (e.g., for marketing emails).
• Legal Obligations: Where required by law or regulation.

You may withdraw consent at any time where it is the legal basis for processing.

11. Third-Party Links and Platforms

Our Services may contain links to third-party websites or tools (e.g., YouTube, payment processors). We are not responsible for their privacy practices. Please refer to their privacy policies before sharing personal information through third-party links.

12. Changes to This Policy

We reserve the right to modify or update this Privacy Policy at any time. When changes are made, we will update the "Effective Date" above and, where legally required, provide notice via email or in-product notification. Continued use of our Services after such updates constitutes your acceptance of the changes.

13. Contact Us

If you have questions, requests, or concerns regarding this Privacy Policy or how your data is handled, please contact:

Make Media Limited (MakeUGC)

📧 Email: help@makeugc.ai

🏢 Office: Silverstream House, 45 Fitzroy Street, London, England, W1T 6EB